Perfect your listing strategy before accruing a single day on market

Blog

Introducing the Compass 3-Phased Marketing Strategy My multi-phased marketing strategy draws from proven tactics used by professional real estate developers and luxury marketers. Similar to how Hollywood launches multiple trailers to build anticipation for a movie premiere, the Compass 3-Phased Marketing Strategy allows me to launch your listing multiple times to build similar excitement and demand. This approach affords us time to gather honest feedback and refine price and position accordingly — setting the stage for the best possible sale outcome. HOW IT WORKS PHASE 1 | Compass Private Exclusive Make your listing available to a network of thousands of...

January Market Insights

Blog

Looking at the market data in The Woodlands: listing inventory is decreasing and days on market are going up.  BUYERS: Less inventory reduces supply making it harder to find "the one." Be patient as more inventory will come on the market in the coming weeks. Rates continue to tick down. If you see a property you like, don’t miss the opportunity. SELLERS: Have realistic expectations for the number of showings and offers you'll get. Price to the comps. This market is still relatively healthy in terms of balance, but it is also somewhat precarious and could re-adjust at any moment. Things are pretty good right now! Homes...